| Data types | Products, variants, orders, customers, collections, discounts, metafields across the store, metaobjects, translations and more | Products, variants, product metafields, pricing and inventory only |
| File format | Matrixify-compatible Excel or CSV, imported as-is with no column remapping | CSV, XLS, XLSX or XML, including a supported file inside a ZIP, GZ or TAR.GZ archive. Dropdown mapping to Shopify fields |
| Column mapping | None. Your file must already match Matrixify's structure | Any source column maps to a Shopify product field or product metafield, with five example rows shown before you commit |
| Free plan | Community: 100 rows per file, 1 export at a time, on any store. Developer: unlimited rows on development or trial stores, with no scheduling | 100 rows per file on any store, with manual imports only |
| Paid plan | Pro, $15/month: unlimited rows, scheduled jobs, custom data transformations and multiple concurrent exports | Pro, $19/month: unlimited rows and 3 scheduled automations every 6 hours. Scale, $49/month: 7 automations, hourly, with optional out-of-feed cleanup |
| Update matching | Products: ID, then Handle, ignoring letter case. Variants: ID, then an option-combination hash, then normalized SKU | SKU, first barcode, handle or Shopify ID. Secondary barcodes do not match. Text identifiers match exactly after letter case and surrounding spaces are ignored |
| Trial | No trial. 30-day money-back guarantee on Pro | 14-day free trial on Pro and Scale |